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Apparel Printing Company
From Zero to Hero: Unleashing Explosive Online Sales Surge
The company sought our assistance in elevating their sales figures and enhancing brand recognition. Prior to collaborating with us, the client’s online sales were virtually nonexistent.
Purchases
Ad Spend
Cost per purchase
Results
A glance at the provided image will showcase a void in sales data from December 1, 2016, to December 28, 2016, followed by a significant surge from December 29, 2016, to January 31, 2017.
In a remarkably short span of merely one month, our client experienced a remarkable upswing of $2,943.91 in online sales, a feat unimaginable from a starting point of zero sales.
What’s even more commendable is that our client garnered an initial tripling of their marketing investment, despite operating with a daily ad budget of a mere $30.
As evidenced by the figures below:
- Period: December 31, 2016 – January 31, 2017
- Reach: 158,668
- Purchase: 103
- Amount Spent: $1,147.44
- Purchase Value: $2,943.91
- Cost Per Purchase: $11.14
We reiterate that our focus was solely on quantifying sales and costs, omitting fan base or engagement tracking. The client’s ultimate goal, rightfully so, lay in tangible sales performance.
However, these calculations merely represent the initial customer acquisition expenses. On average, their patrons displayed a recurrent purchase pattern of four times annually. This recurring customer value culminates at approximately $114 per customer, escalating the return on investment to a staggering 10 times. It’s a financial equation anyone would find appealing – an investment of $1,000 yielding $10,000.
Conclusion
With our ninja-level social media advertising skills, we smoothly connected with their target audience, reeled in fresh customers, and kept our awesome regulars hooked. The secret sauce? Our brainy campaign ideas, spot-on aim at the right crowd, and words in ads that you just can’t say no to. And guess what? In only three months, Home Team Apparel went BOOM with sales – we’re talking more than a hundred buys – and the cherry on top? The cashback was over 10 times what they spent. Yeah, you heard it right!
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