Case Study
Conversion Rate
Cost per Conversion
Leads
Our client, a prominent auto detailing business, faced the challenge of acquiring high-quality leads while keeping advertising costs in check. They approached us with the goal of consistently generating leads to boost their customer base.
To address the client’s needs, we embarked on a comprehensive YouTube campaign strategy. We began by running multiple campaigns with varying approaches to identify the most profitable one. Our team continuously analyzed the data to make informed adjustments. We prioritized ad creative, targeting, and ad scheduling.
Our efforts yielded remarkable results. Over the course of several months, we maintained a steady stream of leads, averaging 127 high-quality leads every month. This achievement was attributed to the meticulous campaign optimization we undertook, ensuring that each dollar spent was maximized for lead generation
The campaign’s performance metrics were impressive. We achieved an average Cost Per Click (CPC) of $1.79, an excellent indicator of efficient targeting and ad quality. Furthermore, our client’s cost per lead (CPL) remained consistently low at $21, demonstrating the cost-effectiveness of our strategy.
This case study highlights the power of strategic campaign optimization on YouTube. By diligently analyzing data and continuously refining our approach, we not only delivered a consistent influx of high-quality leads but also achieved this at a cost-effective rate. This success underscores the potential of YouTube as a valuable platform for lead generation in the auto detailing industry.
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